Indian Gaming Revenue Projected To Reach 2.4 Billion Dollars By 2029

The Indian gaming market witnessed a surge in consumer spending, with combined revenue from in-app purchases and advertisements projected to reach $2.4 billion by 2029. According to a report released in Chennai by MIXI Global Investments, this projected growth marks a significant rise from an estimated $1.1 billion in 2025.

The report, which was prepared in collaboration with mobile data platform Sensor Tower, indicated that the market is projected to reach $1.5 billion in combined revenue within this year. This upward trend reflected a broader evolution within the domestic gaming sector, as players transitioned from casual, advertisement-supported games toward more sophisticated, midcore gaming experiences driven by in-app purchases.

A primary driver of this transition was the rising interest in mobile gaming, coupled with a redirection of consumer spending. Following a ban on real-money gaming (RMG) implemented last September, users increasingly turned toward non-RMG alternatives. This regulatory shift was expected to significantly boost non-RMG revenue growth.

Early first-party signals highlighted in the report showed a notable rise in interest in strategy games, which demand strategic thinking similar to poker. Additionally, the simulation genre and free-to-play games captured growing interest from users who shifted away from the banned RMG platforms.

MIXI Global Investments (MGI), the firm behind the report, is the corporate venture capital arm of MIXI, a consumer technology company based in Japan. MGI currently operates a $50 million India-focused fund.

While the Indian gaming market remained highly lucrative, in-app purchases continued to be a key area of concern. These transactions included user spending on virtual items such as coins, extra lives, and one-time subscriptions made directly within the games.